monday words. 

https://paragraph.xyz/@in-transit/welcome-to-the-internet-of-value

gmonday, replyfam!

new week, new opportunities. what are your goals for this week?

clear eyes, full heart,

long term conviction

feels significantly more quiet here after summer. 

patience is the virtue, and farcaster is here to stay. 

minting "is the new like" leads directly to "feed curation via capital" as opposed to curation via algos.

this may significantly change the content published online (for the better?).

incentive is no longer to optimize based on algo performance, but to create valuable content experiences for people.

this could be the thing that sets fc apart from prev gen social networks. 

putting your works, ideas and processes onchain is the future resume

with the power of onchain levers, new companies will speedrunning the creation of a multimedia franchises

onchain entertainment franchises can combine participation, ownership, and rewards to create deep fan funnels that harnest the full extent of fan energy. 

(contrary to legacy entertainment franchises operating shallow funnels with immense fan energy leakage)

jokingly told my five year old that the neighbour dog has an ugly face (it does). 

we were just outside and the neighbour came out with their dog. you can prob guess what happens next. 

now i have to grow my hedge approx 3.5 feet taller asap.  

understanding and coming to terms with impermanence is one of the most liberating inner work missions i've taken on

the internet is transitioning from delayed, third-party monetization of attention to instant, direct monetization. 

via tokenization. 

i’m still so bullish on farcaster

the world needs this

current market chop is designed to make you go mad. 

get antsy, start making moves. trade in and out. stare at charts. 

if you fall for it, ngmi. 

has your overall, longterm conviction changed? no? 

then best have patience and sit still

discussing the difference between disney and doodles
https://paragraph.xyz/@in-transit/bringing-the-audience-in

discussing the difference between disney and doodles

the original nft business model meta based on royalties from secondary sales was always broken. 

can't build a sustainable brand where the key monetization engine is customer churn. 

Here are the [lightly edited] slides from my talk at Columbia Business School. 

In this, I trace a history of business across media and commerce. 

I attempt to show that all massive growth was as a result of distribution alpha. And the end of that alpha killed most of the businesses in that space.

There's a throwaway line about how DTC and Buzzfeed are in the same business. Please don't be mad.

Conclusions are simple:
✅ Distribution is the rate-limiting factor for most outsized returns.
✅All good things come to an end... Remember that when you're surfing a wave.
✅And remember to align your capital structure with the business you're building (or assessing).

https://www.figma.com/deck/txDCaIQ6SAqDgHfiaCmiNZ

finally got around to this. 

really great, and everyone building or thinking about consumer crypto should review. 

great reminder that even when everything changes, some things are same as ever. 

building great distribution engines is as important in consumer crypto as any prev iterations of the web

Onchain. All day. 

Investor & advisor. Writing about the future of the internet. 

https://paragraph.xyz/@in-transit

BRG

@brg