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TikTok, known as Douyin in China, has rapidly become a global sensation, transforming how people create and consume content. Launched in 2016, the app allows users to produce short-form videos set to music, showcasing creativity and personality. Its algorithm promotes user engagement by personalizing feeds based on interests, leading to viral trends and challenges. TikTok has empowered a new generation of influencers, reshaping marketing strategies for brands. However, it also raises concerns about privacy, mental health, and the impact of social media on society. As TikTok continues to evolve, its influence on culture and communication remains significant. 0 reply
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