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Ben Gusberg
@bengusberg
I’ve done a ton of work on this space bc my last startup was in the livestream space. Would be happy to chat about it if you’re interested in it. A lot of companies have tried to bring the Taobao live model to the US but most have struggled (including some Instagram, TikTok and many startups)…
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Ben Gusberg
@bengusberg
…bc the demographics, user behavior and mobile commerce penetration in China is v diff than in the US. Whatnot is a success case in the US tho
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