When you’re trying to create a market in human attention onchain, one question to ask yourself: are you subsidizing demand (i.e. paying users to do a thing) or are you subsidizing supply (i.e. paying consumer apps with real and active users whose attention can be turned toward doing a thing)?

Measuring things at @spindl.

My FID is lower than all but 52 of you.

Is one a better path to success than another in your opinion?

Subsidizing the end user is usually the better approach.

To control user subsidies, you can:

1) Implement a time-based limitation.
2) Set a cap on the subsidy amount per user.
3) Stop subsidies after a certain level of user engagement scores is reached.

I prefer the third option.