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Angler 🖼️
@angler
Finally read Hooked. Such a good book. I wish they had made it mandatory when I studied UX. Every designer should read it
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xh3b4sd ↑
@xh3b4sd.eth
What's one or two things that changed the way you think?
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Angler 🖼️
@angler
Having really clean definitions of how the user cycle works and how all the different factors play together. And the different psychological rewards: Rewards of the Tribe, driven by social interactions, like seeking approval, acceptance, and cooperation with others. Rewards of the Hunt are about seeking material resources or information. Rewards of the Self are about personal gratification, mastery, and competence. .
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