frames

roastcaster

we definitely expect (or hope, rather) to see this as a new trend for frames. it's a no-brainer growth hack.

2.

part of the virality was the sharing mechanic. massive credit to @jameskim for cleverly devising a way to persist the frame content and allow users to reshare their result.

AND the result maintained the frame action (roast me), which allowed other people to generate their roast after reading another.

100% , ppl like having fun as well. We noticed the same behaviour. We didn’t even have persistence, so ppl were taking screenshots. The grand casino needs many acts to keep ppl entertained I guess

1.

it was used and shared thousands of times. we're expecting 10k+ roasts. we didn't require a like/recast. there were no token rewards.

this, to me, is proof that social incentives can be just as powerful as financial incentives.

people want to express themselves as much as they want to be rich.

Great job! 👏🏻 
Getting rostered keeps one humble 😉